Content Management Site (CMS)

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CMS is a system that manages the content of your website. In simple words, a CMS will allow you to update your website contents easily and smartly.

Business owners normally find it difficult to keep their website content as up to date as they would like. Often there are delays getting new content online, the site stagnates and your clients get to see outdated information.

USING CMS YOU CAN MANAGE THE CONTENT OF YOUR WEBSITE EVEN IF YOU DON’T HAVE WEB DESIGNING TECHNICAL KNOWLEDGE.

A CMS web presence allows you to manage your website even if you have no technical knowledge, experience with HTML or web site design.

It also reduces the calls to your web design agency or IT department for changes to the website. 

CMS reduces the time required to publish, allowing you to get your content on-line faster. This is a very important issue for any professional website.

CMS REDUCES THE TIME REQUIRED TO PUBLISH, ALLOWING YOU TO GET YOUR CONTENT ON-LINE FASTER

At the front of a content management system is an easy-to-use authoring environment, designed to work like Word. This provides a non-technical way of creating new pages or updating content, without having to know any HTML.

The CMS also allows you to manage the structure of the site. That is, where the pages go, and how they are linked together and also allow you to upload file and images to your web server while maintaining website security, layout and design intact.

Once a page has been created, it is saved into the CMS database, along with the other supporting details, and once the content is in the repository, it can then be published out on the Internet.

Open Source CMS vs Proprietary

There’s no doubt that an Open Source CMS solution can meet the needs of a range of different size businesses. The low cost (no license fees), freedom of open standards and customization make it a winning option for many that decide to venture down the Open Source route.

However, what’s often left out of the equation is the issue of costs. While an Open Source CMS appears to be free on the surface it is far from it when you consider the time and resources required to customize and support the business.

The real costs of an Open Source CMS solution usually becomes visible only during implementation. When you consider the time it can take to customize an Open SourceCMS, the costs can easily outstrip the costs of a proprietary system that delivers the functionality in one solution.

WE DEVELOPED A PROPRIETARY CMS TO SUITS THE REQUIREMENTS AND SPECIFICATION OF OUR CLIENTS WEBSITE, USING AN INTUITIVE AND USER FRIENDLY INTERFACE TO MANAGE THE WEBSITE CONTENT.

CMS vs. Static Website

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A static website is an HTML base website created by a web designer, the only way to update the web content is to alter the HTML pages and that requires some knowledge in HTML editing and interaction with the web host server (usually via FTP).

While CMS is best for websites that publish new content regularly, other website’s owners with small number of pages that do not update the content frequently will do better if they use a static website instead.

Usually the cost for a static website is significantly lower than that of a CMS based website and since update frequency is low the only ongoing cost will be web hosting and domain name registration.

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Who Needs a Website

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The short answer is; every business need a website, for the simple reason that many clients prefer to find out information that way. 

A website doesn’t replace the telephone, but adds to the reach. If a prospect can find out from your website the services you provide and your contact details, you’re ahead of the game.

EVERY BUSINESS NEED A WEBSITE! IF YOU DON’T HAVE A WEBSITE, GET ONE.

This article will list the various reasons to have a website and also guide the reader to select the the type of website that is most suitable for his / hers business.

Advertise your Company or Product

The Internet is recognised as one of the most cost effective forms of advertising available – soon every business will appear there in some form, and if your competitors get there first, then you could be missing out on potentially valuable custom.

The Internet can be an excellent way to promote your company or a product, but it needs to be used along with traditional ways of advertising.

With so many websites out there and 100’s more being created everyday it becomes harder and harder to promote your site on the Internet.

The best way to promote your product is to use traditional advertising and let potential customers know they can find out more information through your website.

Attract these potential customers into you website by offering specials and prises and give them information on your company or products while they are there.

Extended Business Card for your company

Now this is something that maybe worth considering even for those companies that would otherwise never need or want a website.

This type of site is usually small and quite cheap with just one or two pages just giving a customer or business associate a little bit more information about your company than you can fit on your business card.

It will also gives your business a professional and technologically advanced image.

IF YOUR CLIENTS KNOW WHAT YOU DO BEFORE THEY RING, THE CONVERSATION WILL BE SHORTER AND MORE PRODUCTIVE.

Display information about your services and products

A website can be an excellent way to keep your customers informed about the new products and services and provide information to new and potential clients.

Instead of using the phone or sending information by mail, you can easily direct your clients to your website where you can display all the required information.

You can also use your website as an additional form of contact information for your business and can add an enquiry web form to answer additional queries or more information.

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